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Positioning on web pages
Apurva avatar
Written by Apurva
Updated over 7 months ago

There are a few strategies you could use while positioning ConvertWise’s widget on your web pages. Do keep in mind your brand’s strategy and customer experience. Placing the widget higher up on the pages will give it higher visibility resulting in higher conversions.

Homepage

When placing your widgets on the homepage place them right after your homepage banner. Here you can have widgets in this order

  1. Abandoned cart recovery

  2. Recently Viewed

  3. Most popular

This strategy will help the visitors quickly browse any products they have abandoned, recently viewed and see the best sellers your brand has to offer .

*The widget will not appear if they haven’t viewed or abandoned the product

Product Pages

Place these widgets right after the product image and description.

Here you can place the widgets in this order

  1. Recently viewed

  2. AI Based Recommendation

This will help you cross-sell and upsell complimentary products resulting in higher AOV.

Cart Pages

  1. Recently viewed

  2. Most Popular

This will remind the visitor to add products he’s seen and not added to cart as well as upsell your most popular products if they missed out on it

Collection Page

  1. Most Popular

  2. Recently viewed

Collection page received high traffic if you redirect paid ads to this page. By adding these campaigns here you’re not only showing the visitor the ad but also cross-selling upselling more products that they might be interested in.

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